Panama, July 22, 2024 - The Panama Convention Center (PCC), reaffirming its commitment to promoting meeting tourism, will once again host the prestigious international event Latin Tire Expo. This edition will have a large exhibition area of more than 60,000 m² and the participation of more than 650 exhibitors. Approximately 4,000 visitors are anticipated to attend. The event will take place from July 31 to August 2, 2024.
«We are delighted to be the host of Latin Tire, one of the most prominent events in the automotive industry in the region. "This event not only highlights the importance of Panama as a nerve center for trade and innovation in Latin America, but also demonstrates our commitment to excellence in organizing world-class events and promoting Panama as an emerging destination," pointed out Rodolfo Del Valle, General Director of the Panama Convention Center.
Latin Tire Expo will attract industry leaders, innovators and professionals from across the continent, providing an unrivaled platform for the exchange of knowledge and business opportunities. Representatives from 42 countries have been confirmed to participate in the annual fair, where tire and auto parts manufacturers from around the world seek to expand their market and establish direct contacts with new buyers. Additionally, educational sessions will be held with prominent industry leaders and networking opportunities will be offered to all participants.
About the Panama Convention Center:
Considered one of the largest structures in the region for congresses and conventions, the PCC, with a privileged location and unmatched value, is a building that has 15,400 m2 of exhibition area, a 4,000 m2 banquet hall and 2,400 m2 in total of 16 meeting rooms, 1,700 parking spaces and a kitchen with the capacity to serve up to 5,000 guests. This building is operated by SMG Latin America, a subsidiary of ASM Global, a leading company in the management of convention centers, arenas and stadiums.