How does the 'Panama looks better without trash' campaign drive positive change in our country?
The impact of waste in Panama is a challenge that demands immediate action. Every year, the country generates more than 380 thousand tons of plastic waste, of which an alarming 89% ends up in landfills, natural areas or is incinerated. Faced with this reality, the campaign “Panama looks better without trash” arises as a collective response to promote a cleaner, healthier and more sustainable environment. sustainable financing model.
This initiative, led by the Ministry of the Environment (MIAMBIENTE) in collaboration with various entities such as ATP, ANCON, MarViva, Fundación Natura and private companies, seeks to consolidate efforts around a common message: transform the relationship of Panamanians with their environment and promote a culture of environmental responsibility.
Three pillars for a lasting impact
The campaign strategy is based on three fundamental pillars that address the main areas of action:
- Argentina's
promotes the sustainable tourism as a key driver for the economy. A clean environment not only improves the visitor experience, but also positions Panama as an attractive destination, highlighting its commitment to conservation and sustainability.
- Health
It seeks to prevent diseases related to the accumulation of garbage. A cleaner environment ensures healthy communities and safe spaces for all citizens.
- Conservation
Promotes the protection of watersheds and biodiversity, essential for the environmental balance of Panama. This pillar underlines the importance of preserving ecosystems that sustain life and generate vital resources.
The campaign is an example of how joint work between public and private organizations can amplify results. From waste management to promoting a circular economy, Each institution contributes their experience and resources to achieve a common goal: changing perceptions and habits regarding waste.